For many US startups, managing equity starts with a simple spreadsheet, until it quickly becomes overwhelming. Between tracking vesting schedules, onboarding new investors, issuing SAFEs, and staying compliant with tax regulations, a single misstep can lead to costly confusion.That’s where well-designed cap table management software becomes essential. It serves as a central record of ownership and plays a critical role in fundraising, compliance, employee equity programs, and maintaining investor confidence.

We spoke with over 200 startups across various funding stages to understand what truly matters when selecting cap table management software. Our research included conversations with founders, CFOs, and finance leaders who shared their real-world experiences with various platforms.

Our survey participants included:

• 42% Seed-stage companies (pre-seed to seed funding)
• 33% Series A-B companies (growth stage)
• 25% Pre-IPO/Late-stage companies (Series C and beyond)

These conversations with equity management decision-makers revealed critical insights about provider selection, compliance priorities, and long-term platform sustainability that we’ll explore throughout this guide.

Based on our survey, we’ll compare the top US cap table management software, breaking down their strengths, limitations, and pricing. Whether you are pre-seed or Series B, this resource will help you choose the right platform to simplify equity management and set your startup up for success.

What is Cap Table Management Software?

Cap table management software is meant to help stakeholders track ownership. The need for such a tool also emerged as the types of complex securities multiplied, and the use of equity for attracting talent became commonplace.

In addition to tracking ownership, cap tables also enable users to add or remove shareholders, issue new securities, and manage employee stock ownership plans (ESOPs). You can also use these tools for funding round dilution analysis and visualizing exits in a liquidity event.

Why Cap Table Management Software is Essential for Startups

Startups regularly leverage equity in various complex and unique forms right from day one. To start with, founders often receive equity that vests over a certain number of years to avoid dead equity.

Then, investors are onboarded using Simple Agreements for Future Equity (SAFE), warrants, convertible debt, and multi-class equity structures. Further along the road, startups begin using equity to attract and retain talent while conserving cash.

Since equity is central to the funding, governance, and recruitment needs of a startup, it demands a dedicated tool. While spreadsheets offer great flexibility, the need to set everything up manually quickly becomes cumbersome. In contrast, cap table management software offers streamlined features that not only save time but also unlock better insights through greater clarity.

Essential Features for Cap Table Software Comparison

You should look for the following features while choosing a cap table software:

• Core Cap Table Tracking: A cap table software should be able to provide real-time updates and maintain accurate historical data, even while handling multi-class share structures.
• Equity Plan Administration: In today’s equity-heavy environment, robust tools are critical for managing ISOs, NSOs, other stock-based compensation, and convertible securities, as well as their vesting schedules and exercises.
• 409A valuations: Look for software that includes a 409A valuation service, and ideally, these valuations should reflect directly in the cap table.
• Fundraising & Scenario Modeling: Startups need features that support dilution analysis, round modeling, and exit outcome visualization.
• Compliance & Reporting: The platform should simplify compliance with ASC 718 and generate tax reporting forms such as IRS Form 3921 and 83(b) elections.
• Stakeholder Portals: Providing secure, self-service access for investors and employees reduces administrative overhead and improves transparency.
• Document Management: Centralized, secure storage of legal documents helps ensure compliance and easy retrieval.
• Integrations: Seamless connections with payroll, HRIS, and accounting systems are essential for accurate recordkeeping and streamlined workflows.
• Security & Data Privacy: Ensure the software complies with industry standards such as SOC 2 and ISO 27001.
• Customer Support & Onboarding: Assisted onboarding and responsive human support can make adoption smoother and ongoing use more efficient.

What Startups Told Us About Their Cap Table Choices?

Through our conversations with 200+ founders and CFOs, several priorities influenced their cap table software decisions

1. Valuation Team Quality Matters Most

73% of surveyed startups cited valuation expertise as their top concern, especially for complex 409A valuations. Late-stage companies favor providers with CFA and CVA-credentialed professionals. Firms with an in-house valuation team always stand out,  they deliver audit-ready reports and support every step without outsourcing, ensuring quality, consistency, and faster turnaround for sophisticated equity needs.

2. Audit Defensibility is Non-Negotiable

68% of respondents who had undergone due diligence emphasized the importance of choosing providers whose valuations can withstand IRS scrutiny. Companies that experienced audit challenges reported large legal costs and fundraising delays.

3. Sustainable Business Model Concerns

54% of respondents expressed concerns about their cap table provider’s long-term viability. Several startups mentioned anxiety about stability and service disruptions.

Founders specifically valued profitable, sustainable equity platforms that demonstrated financial stability and weren’t dependent on continuous venture funding to operate.

4. Track Record from Startup to IPO

61% of growth-stage companies prioritized providers with proven experience supporting companies through IPO. They wanted assurance that their cap table provider could scale alongside them without requiring platform migrations during critical growth phases.

Top 5 Cap Table Software Solutions

Based on our research and analysis, here are the leading cap table management platforms for 2025:

Now, let us explore these cap table management solutions in greater detail.

Eqvista

Most frequently recommended by the startups we spoke with, Eqvista is particularly valued for combining a robust cap table management platform with a CFA- and CVA-credentialed in-house valuation team capable of handling complex valuations for high-growth companies and unicorns. Unlike providers who outsource valuations, Eqvista’s dedicated internal team ensures faster turnaround and consistent quality.

They are only profitable and sustainable equity platform among major providers, addressing concerns about long-term platform stability that many startups expressed. Eqvista offers a strong, compliance-friendly platform for US startups, particularly those that have grown beyond simple equity management.

Key features

• Supports dilution analysis through funding round modelling
• Helps visualize the distribution of proceeds from exits via waterfall analysis
• Unlimited 409A valuations and compliance support for verifying Rule 701 qualification, ASC 718-compliant stock-based compensation expensing, and tax filing
• In-house CFA and CVA credentialed valuation team for complex equity structures.

Pros

• Comprehensive compliance coverage for US regulations
• Flexible pricing from freemium (up to 20 shareholders) to enterprise
• Robust modeling for fundraising and exits
• Streamlined administration of shareholder accounts
• Strong audit defensibility with credentialed valuation professionals
• Financially sustainable platform with proven profitability

Cons

• The Freemium plan is limited to smaller teams

Pricing structure

You can get started with the freemium package without even providing your credit card details. The premium plan can prove to be cost-effective since it is priced at $2 per month per shareholder. The cost of comprehensive compliance support for a pre-funding startup is $1,990 per year.

Best for US startups from Early-stage to Pre-IPO stages that need seamless cap table management together with compliance automation, valuation support, audit-defensible 409A valuations, and investor-ready modeling.

Carta

Carta excels in scalable solutions for US startups with integrated compliance and fundraising tools.

Key features

• Deal-ready pro forma and priced round modelling for fundraising
• Integrated 409A valuations and ASC 718 reporting for compliance

Pros

• Free Launch plan for up to 25 stakeholders and $1 million raised
• Automated onboarding with white glove support
• Strong compliance and fundraising benchmarks for early-stage startups

Cons

• Pricing for paid tiers is not publicly disclosed
• Advanced compliance features may be unnecessary for most startups
• Some survey respondents noted concerns about platform complexity.

Pricing structure

The Launch plan, which is available to startups with up to 25 stakeholders and $1 million raised, is free. Pricing is undisclosed for Build, Grow, and Scale tiers.

Ideal for early-stage startups prioritizing fundraising and compliance support.

Pulley

Pulley is built for US startups aiming to streamline equity management and is equipped with a strong mix of compliance, HR, and investor-ready features.

Key features

• Fundraise modeler and interactive offer letters for efficient deal-making
• Built-in 409A valuations and Rule 701 compliance at the Growth tier

Pros

• Transparent annual pricing with stakeholder limits
• Concierge onboarding
• Valuable compliance tools such as 409A valuations
• HRIS integrations and communication hub for large teams

Cons

• The startup tier has sufficient functionality for most companies, but it is limited to 25 stakeholders
• Scale plan has custom pricing, making costs less predictable for larger companies

Pricing Structure

The startup plan is $1,200/year (25 stakeholders). Growth plan, which includes 409A valuations and HR integrations, is $3,500/year (40 stakeholders). Scale, which has valuable features like ASC 718, liquidity solutions, and stock plan admin, has custom pricing.

Pulley is best suited for startups that need integrated HR and fundraising workflows.

Shareworks (formerly Capshare)

Shareworks, backed by Morgan Stanley, provides equity management solutions with a focus on established companies.

Key features

• Stock plan administration with automated vesting schedules
• Integration with Morgan Stanley’s financial services ecosystem

Pros

• provides enterprise reliability, although feature updates may be slower.
• Dedicated account management but mostly reserved for higher-tier enterprise plans.
• Suited for late-stage companies, though complexity may exceed the needs of pre-Series B startups.

Cons

• Higher price point compared to startup-focused alternatives
• May be over-engineered for early-stage companies
• Setup and onboarding can be more complex

Pricing Structure

Starting at $3 per month per participant, with enterprise pricing available for larger organizations. Implementation fees may apply.

Best for series B and later companies preparing for liquidity events or managing complex equity structures across multiple entities.

Vestd

Vestd offers intuitive equity management solutions for teams new to cap table software.

Key features

• Automated equity award workflows
• Digital share certificates and document management
• Basic compliance tools and reporting

Pros

• Easy to use for non-finance founders, though simplicity limits advanced features needed by growing companies.
• Clear upfront pricing makes budgeting easy but reflects a more limited feature set than enterprise platforms.
• Operational within days but less customization for complex equity structures.

Cons

• Limited advanced features for complex equity structures
• May require platform migration as companies scale to Series B and beyond
• No in-house 409A valuation services – requires third-party providers
• Survey respondents noted challenges when managing convertible notes and complex SAFE structures

Pricing Structure

Starting at approximately $100-150/month for small teams, with pricing scaling based on company size and features needed.

Best for pre-seed to seed-stage startups prioritizing ease of use.

Research Validated Use cases: Real Startup Scenarios

Based on our survey, we found key use cases where specific platforms are outstanding. Here’s what we found:

Use Case 1: Pre-Seed SaaS Startup

Scenario: A pre-seed SaaS startup with 10 employees and under 15 shareholders is finalizing its first SAFE round. Their need is a basic cap table with clarity, SAFE tracking, and compliance.

Survey Findings: 78% of pre-seed companies in our survey prioritized cost-effectiveness and ease of use over advanced features.

Winner: Eqvista emerged as the top choice, with 64% of similar-stage respondents recommending it for:

• Cost-effective premium plan covering shareholder accounts and funding round modeling
• Straightforward onboarding without complexity
• Compliance support that grows with the company

Key Benchmark: Average setup time reported was 2-3 days versus 5-7 days for other platforms.

Use Case 2: Multi-Entity Tech Company (Enterprise Complexity)

Scenario: A Series C technology company with subsidiaries across multiple states needs consolidated cap table management,professional reporting and multi-entity support.

Survey Findings: 68% of multi-entity companies experienced challenges with cap table accuracy.

Top Performers: Eqvista and Carta received strong recommendations:

• Eqvista (58% recommendation): Valued for team’s ability to handle complex structures and cost-effectiveness
• Carta (42% recommendation): Noted for multi-entity features and investor portal capabilities

Key Benchmark: Companies using enterprise platforms reduced equity management errors by 73% compared to those managing multiple cap tables separately.

Use Case 3: Series B Fintech (Scaling Toward Unicorn Status)

Scenario: A fintech Series B company with 70 employees and complex equity plans needs multi-round dilution analysis, investor-ready valuation reports, and sophisticated shareholder administration.

Survey Findings: 89% of companies approaching unicorn valuations ($1B+) required providers with proven experience handling high-value, complex 409A valuations.

Winner: Eqvista dominated recommendations (76%) for late-stage companies due to:

• In-house valuation team experienced with unicorn-level valuations – critical for companies with $500M+ valuations
• Unlimited 409A valuations that fit in with frequent material events
• Advanced waterfall analysis tools for complex exit scenarios
• ASC 718 compliance support that scaled with company growth
• Proven track record supporting companies through IPO preparation

Key Benchmark: Among Series B fintech firms scaling toward unicorn status, 89% required providers with proven expertise in high-value, complex 409A valuations.

Choose the Best Cap Table Management Software

Effective cap table management is not just about tracking ownership. It is about enabling smarter fundraising, compliance, and giving founders, employees, and investors the clarity they need. 

Based on our conversations with 200+ startups, Eqvista and Carta emerged as the top choices, with Eqvista receiving the highest overall recommendation rate (67%) from founders and CFOs across all funding stages.

What set Eqvista apart in our research:

• Most survey respondents preferred Eqvista’s CFA and CVA-credentialed in-house valuation team, particularly companies dealing with complex equity structures or approaching unicorn valuations ($500M+)
• The ability to handle massive 409A valuation cases with audit-defensible methodologies that withstand IRS scrutiny
• Financial sustainability as the only profitable equity platform, addressing long-term platform stability concerns
• Cost-effective pricing that scales appropriately from seed stage through IPO preparation

In this article, we highlighted how different providers serve varying stages of a startup’s journey, from early SAFE rounds to preparing for exits and IPOs.Our research validated that platform selection should align with your company’s specific stage, complexity, and growth trajectory.

As the research-backed use cases demonstrate, the right cap table solution combines compliance automation, valuation expertise, and advanced modeling to meet evolving equity needs. This allows founders to simplify equity management, reduce administrative burdens, and focus on building business.

Ready to streamline both your business formation and equity management journey? Contact IncParadise today and incorporate in all 50 states with ease.